MKTG 345 Additional Google Analytics Resources week 14



As my time studying Google Analytics you should be able to still find answers to the questions you have. Although there are not many blogs dedicated to just Google Analytics, there are many blogs dedicated to web analytics, so they will also touch on Google Analytics pretty frequently.



So there first blog the should be talked about is the Google Analytics Blog, it can be found: here. This blog has a lot of information regarding how analytics can be used and highlights the features really well.



Here is an article by StartBloggingOnline, where they discuss the various benefits of using Google Analytics as a blogger. So if you want to find out what Google Analytics can do for your blog, look here.



And the last blog I want to draw attention to is The Daily Egg, it is a blog based on conversion rate optimization, but has many posts regarding many digital marketing topics. They have an analytics section, which is linked here.

There is a lot of information online regarding web analytics online. If these resources are not the only ones, but it's nice to have a starting point when looking for information regarding web analytics. You want your website to be successful, so using these resources are good ones that have easy to understand information, without you having to worry about whether or not it is truly helpful.

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